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Research papers

The "steps-and-parts" model for polling

This paper presents a methodological theory of public opinion research which we call the "steps-and-parts" model for polling. This theory is an analysis of polling, not an analysis of opinion. It deals with the researcher's role-actions in polling...

Catalogue: ESOMAR/WAPOR Conference 1955
Authors: Stuart Carter Dodd, Chahin Turabian
June 15, 1955
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Citation

Dodd and Turabian (1955a, June 15). The "steps-and-parts" model for polling . ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-steps--and-parts-model-for-polling-